Elevation3D’s bicoastal capabilities ensured two simultaneous U.S. trade shows were delivered flawlessly and with consistent brand impact.
The Challenge
Showcasing Innovation and Elevating Brand Visibility in the Heart of CES
When Elevation3D was asked to support two shows on two different sides of the country, we knew this project would require precision, coordination, and flexibility. The client needed two identical 10×20 booths for trade shows occurring simultaneously – one in Boston and one in Las Vegas – a challenge Elevation3D was well-equipped to handle.
Highlights
Making Identical Booths Work Across Two Cities
With the tight timelines and simultaneous schedules, Bray Leino, an international agency who was representing a client from the Finance industry, needed a U.S. design and production house capable of delivering flawless execution in both locations.
- Two identical 10×20 booths were designed, produced and installed on opposite coasts.
- A hybrid booth design combined client-owned custom elements with our rental structure and custom graphics.
- Strong communication and coordination across teams ensured on-time, on-budget delivery.
- Booths were designed for multi-show use with storage solutions in Boston and Las Vegas for easy shipping to future events.
- Design recommendations were implemented to elevate the original concept while maintaining cost efficiency.
The Solution
Strategic Capabilities Maximizing Efficiency and Brand Impact
Elevation3D leveraged its bi-coastal facilities and experienced project management team to turn a complex logistical challenge into a seamless, repeatable solution.
Bi–coastal Production and Installation
Elevation3D’s facilities in Boston and Las Vegas enabled local production and installation for each booth, eliminating the need for cross-country freight and ensuring both structures matched perfectly. Strong communication between teams ensured consistency in build quality, materials, and execution.
Hybrid Booth Design
Elevation3D developed a hybrid solution that blended the client’s custom, owned components with Elevation3D’s rental structures, custom graphics, and supporting elements. Refining the existing design and elevating key visual features ensured all components integrated seamlessly. This approach delivered a cohesive, cost-efficient booth that maintained the client’s desired ownership model while enhancing the overall presentation.
Reduced Transportation Costs & Environmental Impact
Because both booths were identical and produced at opposite ends of the country, Elevation3D significantly reduced transportation expenses for the client by avoiding cross-country shipping. The streamlined logistics and reduced fuel consumption minimized the environmental impact. By storing one booth in Boston and one in Las Vegas, future deployments will continue to benefit from lower shipping requirements and a smaller carbon footprint.
Elevation3D’s bi–coastal presence exemplifies how strategic access and nationwide capabilities redefine trade show execution. By delivering identical booths simultaneously in Boston and Las Vegas, Elevation3D demonstrated that careful planning, precise coordination, and local expertise can overcome even the most complex logistical challenges.
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